I could make graphs and we could study the numbers. But deciding to use quality paint is a good one. First it elevates your brand in the eye of the client. Second a majority of the budget on a paint job is spent on labor roughly 85-90% a majority of clients if asked would prefer to use a higher quality paint if it lasts longer or to extensive cleaning. Working with quality paint makes your job easier on touch ups and on the first coat, use Benjamin Moore Paints for a quality paint job every time!
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